Why an Upfall shower?
Logo | Upfall shower

Why an Upfall shower?

Shower uses water and a lot of gas (energy)

​ "Water doesn't cost anything" is a frequently heard comment, but that conviction is now also starting to wane among many people, because it does cost us something. Everyone in the Netherlands now knows how many problems its extraction causes and that natural gas will disappear as our main source of energy in the future. People are no longer convinced of the unlimited amount of drinking water available in the house. We in the Netherlands will not escape the water problem in the near future either. The large drinking water companies have now indicated that they do not expect to be able to meet the demand in the future. The demand for drinking water will also increase due to an increase in the population. 30% is expected to rise through 2040. Luxury is partly responsible for this increase.

We do not shower less because of it and in the future we will have to pay much more for our showers. Heating shower water costs energy and energy costs money. Everyone knows that the prices of gas and water will go up in the coming years, that is also the only way the government can do anything if they want to cut back on water and gas.

Where other household appliances have started to use less water, water use in the shower has only increased. We have become acquainted with the luxury of a spacious shower and do not want to lose it. A growing world population will also want to shower in the future, just like us, but where will we get that water from? "

World map | Upfall shower

water stress

This image indicates the problem areas around our future and water supply. The world map clearly shows that the problem areas are no longer just around the equator, but also that Belgium and a large part of the Netherlands will be red in 2040. The Netherlands extracts drinking water from the soil and from the major rivers. How critical water extraction in the Netherlands can be became apparent in the summer of 2018, 2019, 2020 and periods like that will not disappear.

Drinking water | Upfall shower

More people, same amount of drinking water

We will therefore have to share the same amount of water with more and more people in the future. 1 billion people in 1830 had to make do with the same amount of drinking water as the 9.3 billion in 2050. Add to that the fact that there is a huge shift taking place on the earth in the still wetlands and you see that there is a huge problem coming before us.

water | Upfall shower

Where does our drinking water come from?

Our drinking water enters our country via rain or rivers. Long periods with little precipitation have a direct impact on our drinking water supply. More than half of our drinking water comes from the soil. Farmers also extract water from the soil for their crops. In a crisis situation, the government may therefore have to give priority to farmers in order not to endanger the harvests. We will also have to adjust our water use for that reason.

Water pollution is on the rise

In addition to the fact that we have less and less water at our disposal, the problem of pollution of the ground and river water is also increasingly coming into play. The use of toxic substances in agriculture and in private gardens causes heavy pollution of the soil. Drinking water companies have to invest more and more in cleaning techniques to meet the growing demand.

Water is big business

In the Netherlands it is regulated by law that drinking water companies may never come into private hands. The drinking water companies therefore mainly have Dutch municipalities as shareholders. These municipalities receive a dividend every year. In addition, the state levies a tax on drinking water and VAT. RTL4 recently made a broadcast about "drinking water the new cash cow of the government". If the drinking water companies really want to come up with a sustainable solution, they will have to invest much more in rainwater and the reuse of water at home. This does mean that these organizations have to change drastically in terms of vision and let go of the time-honored business operations that were mainly focused on generating revenue. An example of an outdated business operation is apparent from the fact that drinking water refuses to look at our Upfallshower, which has proven to save a lot of water… but maybe a little too much.

Nice words from many satisfied customers!